With the 34th annual Palm Beach International Boat Show going down right in our backyard, you knew SCALES was going to have to make an appearance. And courtesy of Broward Design Center, who we can't thank enough for letting us share their booth, we did exactly that, throwing a Happy Hour party from 4-8 on Friday evening. For those of you who missed it, the show ran from March 28th through 31st, with hundreds of exhibitors featuring over $1.2 billion worth of yachts and accessories. It has consistently been one of the biggest boat shows in the country and this year was no different. However, despite its national reach, the Palm Beach boat show had a deeper meaning for us. With everything that has been going on over here at SCALES and the brand exploding across the US, we felt like we wanted to reconnect with our roots and in that respect (among others), the show was a smashing success.
The SCALES Happy Hour party had a distinctly Floridian vibe, which is exactly what we were hoping for. It was a great group of people and we couldn't have asked for a better turnout, with folks from all the way up and down the coast stopping in for a visit.
Anthony's Pronto Kitchen in Fort Lauderdale catered the event and made sure everyone was well-fed. Meanwhile, Saltwater Brewery out of Delray Beach kept the beer and the conversation flowing. A shout-out goes to Sportfish Outfitters, who backed up Saltwater by providing alcohol for the open bar. SCALES would like to thank everyone who helped out – especially the families, friends, ambassadors, and SCALES crew for all the support – as well as everyone who stopped by. We hope to see you all out on the water soon!